Analyzing Social Media Networks with NodeXL: Insights from a Connected World

ISBN: 0123822297

Category: Technical

Tag: Internet/Networking


Posted on 2013-07-20, by miada.

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Analyzing Social Media Networks with NodeXL: Insights from a Connected World
2010 | ISBN: 0123822297 | 304 pages | PDF | 40,6 MB
 
Businesses, entrepreneurs, individuals, and government agencies alike are looking to social network analysis (SNA) tools for insight into trends, connections, and fluctuations in social media. Microsoft's NodeXL is a free, open-source SNA plug-in for use with Excel. It provides instant graphical representation of relationships of complex networked data. But it goes further than other SNA tools -- NodeXL was developed by a multidisciplinary team of experts that bring together information studies, computer science, sociology, human-computer interaction, and over 20 years of visual analytic theory and information visualization into a simple tool anyone can use. This makes NodeXL of interest not only to end-users but also to researchers and students studying visual and network analytics and their application in the real world.

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